Participate in NFIP Marketing Campaigns

The National Flood Insurance Program (NFIP) has set an ambitious goal of increasing the number of properties protected by flood insurance throughout the country.

To meet our goal, NFIP has designed and developed targeted marketing campaigns across the country. Each campaign has its own goal that ranges from reaching new customers in high-risk flood areas to encouraging existing customers to renew their policies.

Become part of the campaigns by leveraging your social platforms to promote flood risk and flood insurance to your networks. Brush up on best practices, tips to optimize your posts, and quarterly content that’s ready to use!

Join the NFIP’s marketing campaigns.

Read the descriptions below to find campaigns in your area.

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Help Your Clients Be Prepared for Flooding

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Flood insurance is the best way for your clients to financially protect their homes, but it is not the only way. Low- to no-cost mitigation practices can help your clients be prepared for the physical damage of flooding.

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River Flooding: Coming soon to a community near you.

February-June

Each year, more homes are experiencing floods due to rising rivers. Spring rainfall and snowmelt can cause river waters to rise. When water from streams and rivers overflows its banks, it spills out onto nearby low-lying, dry land. This puts inland communities at risk of flooding. 

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Uncovering Flood Risk in Our Cities, Towns, and Suburbs

Ongoing Towns, Cities, and their Suburbs

For clients living in or around cities and towns, help them understand their urban flood risks – including new development, changing weather patterns, and even sudden summer storms.

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Hurricane Season Can Increase a Community's Flood Risk

June - August

Hurricane season is here. The NFIP is calling upon insurance agents in the region to help educate their clients on the importance of purchasing flood insurance before the next big storm hits.

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Help Your Clients Protect the Lives They’ve Built from Climate Change

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Resources for agents to use, to help their customers understand how climate change increases flood risk.

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Flood Insurance for Renters

Ongoing

Many renters assume their standard renters insurance covers flood damage costs. In reality, they need to secure separate flood insurance to protect personal belongings from floods.